Uber Uber
Earner Earner
Earner Earner
Driving with Uber puts you in charge. For this social-first campaign, we tapped into real posts from people venting about their jobs and had actual Uber drivers respond—offering a genuine solution to real frustrations.
What began as a small B2B recruitment effort grew into a full 360° campaign with TV, social, radio, and OOH. In total, we produced 67 unique films in three languages.
What began as a small B2B recruitment effort grew into a full 360° campaign with TV, social, radio, and OOH. In total, we produced 67 unique films in three languages.
Copywriter: Laura Schear
Art Director: Claire Golladay
GCD: Zoe Kessler
CD: Grace Martin
Design Lead: Charles Watlington
Designer: Sarah Fitzgerald
Director: David Shafei
Art Director: Claire Golladay
GCD: Zoe Kessler
CD: Grace Martin
Design Lead: Charles Watlington
Designer: Sarah Fitzgerald
Director: David Shafei